{"title":"HOME PAGE","description":"","products":[{"product_id":"tailored-obsidian-black-cotton-shirt-maison-valor","title":"Tailored Obsidian Black Cotton Shirt","description":"\u003cp data-path-to-node=\"1\"\u003eWoven from the finest long-staple Egyptian cotton with a subtle, breathable texture, this obsidian black tailored shirt is a masterclass in modern sophistication. Designed with the discerning gentleman in mind, it features a structured cutaway collar, premium mother-of-pearl buttons dyed to match, and meticulous tonal stitching that elevates the classic menswear silhouette.\u003c\/p\u003e\n\u003cp data-path-to-node=\"2\"\u003eThe bespoke-inspired fit contours elegantly to the torso, ensuring exceptional comfort whilst maintaining a remarkably sharp, distinguished appearance. Perfect for transitioning from refined evening dining to high-profile social events, this versatile garment pairs impeccably with worsted wool trousers or elegantly layered beneath a tailored blazer.\u003c\/p\u003e","brand":"zaavtron","offers":[{"title":"XXL","offer_id":54209753612621,"sku":null,"price":165.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":54209753645389,"sku":null,"price":165.0,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":54209753678157,"sku":null,"price":165.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3094\/4589\/files\/2.png?v=1783106902"},{"product_id":"premium-navy-blue-dress-shirt","title":"Premium Navy Blue Dress Shirt","description":"\u003cp data-path-to-node=\"11\"\u003eCrafted from the finest fine-grain cotton with a subtle, luxurious weave texture, this navy blue dress shirt offers understated sophistication and a superior handle. Designed with a structured spread collar and neat single cuffs, it provides a tailored fit that contours gracefully to the modern gentleman's physique, ensuring a polished silhouette.\u003c\/p\u003e\n\u003cp data-path-to-node=\"12\"\u003eThe deep, rich shade of navy is exceptionally versatile, effortlessly transitioning from pivotal boardroom meetings to sophisticated evening events. Impeccable tailoring and sharp lines guarantee enduring comfort throughout the day, making it an essential acquisition for the discerning gentleman's formal wardrobe.\u003c\/p\u003e","brand":"zaavtron","offers":[{"title":"XXXL","offer_id":54209755480397,"sku":null,"price":195.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":54209755513165,"sku":null,"price":195.0,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":54209755545933,"sku":null,"price":195.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3094\/4589\/files\/3.png?v=1783106934"},{"product_id":"premium-emerald-merino-wool-sweater-maison-valor","title":"Premium Emerald Merino Wool Sweater","description":"\u003cp data-path-to-node=\"5\"\u003eCrafted from the finest fine Merino wool, this deep emerald crew-neck sweater is a testament to refined elegance. The sophisticated, dense knit ensures exceptional softness and thermoregulation, providing unmatched comfort for the modern gentleman over 35. The tailored fit allows for a flawless drape, ideal for both layering and standalone wear.\u003c\/p\u003e\n\u003cp data-path-to-node=\"6\"\u003eDiscrete ribbed cuffs and hem define this classic piece, ensuring enduring shape retention. Perfect for elegant country retreats or smart-casual evenings, this luxurious garment embodies timeless British style. An essential addition for any sophisticated wardrobe.\u003c\/p\u003e","brand":"zaavtron","offers":[{"title":"XL","offer_id":54209759510861,"sku":null,"price":195.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":54209759543629,"sku":null,"price":195.0,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":54209759576397,"sku":null,"price":195.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3094\/4589\/files\/5.png?v=1783107039"},{"product_id":"burgundy-fine-merino-wool-sweater-maison-valor","title":"Burgundy Fine Merino Wool Sweater","description":"\u003cp data-path-to-node=\"2\"\u003eExpertly knitted from the highest grade, ethically sourced fine Merino wool, this rich burgundy sweater offers an exceptionally soft handle and natural breathability. The classic crew neck design is elevated by meticulous craftsmanship, providing a flattering, structured drape that complements the mature gentleman's physique.\u003c\/p\u003e\n\u003cp data-path-to-node=\"3\"\u003eFeaturing reinforced ribbed cuffs and hem to ensure lasting shape and durability, this versatile piece is an essential layering component. Whether worn over a crisp Oxford shirt for a weekend excursion or beneath a tailored jacket for smart-casual dining, it delivers effortless sophistication and warmth.\u003c\/p\u003e","brand":"zaavtron","offers":[{"title":"XXXL","offer_id":54209761608013,"sku":null,"price":210.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":54209761640781,"sku":null,"price":210.0,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":54209761673549,"sku":null,"price":210.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3094\/4589\/files\/7.png?v=1783107171"},{"product_id":"premium-beige-worsted-wool-tailored-trousers","title":"Premium Beige Worsted Wool Tailored Trousers","description":"\u003cp data-path-to-node=\"2\"\u003eMeticulously tailored from an exquisite blend of Italian worsted wool and fine cotton, these beige trousers epitomise refined elegance. The breathable, medium-weight fabric ensures optimal comfort across the seasons whilst maintaining a sharp, structured crease that commands respect in any professional or social setting.\u003c\/p\u003e\n\u003cp data-path-to-node=\"3\"\u003eDesigned with a sophisticated flat-front silhouette and elegant side-adjusters for a bespoke fit, they drape flawlessly to create a clean, elongated line suited for the mature gentleman. These versatile trousers seamlessly bridge the gap between relaxed weekend dressing and formal daytime engagements, pairing immaculately with a crisp Oxford shirt or a lightweight linen blazer.\u003c\/p\u003e","brand":"zaavtron","offers":[{"title":"XXXL","offer_id":54209763770701,"sku":null,"price":225.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":54209763803469,"sku":null,"price":225.0,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":54209763836237,"sku":null,"price":225.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3094\/4589\/files\/9.png?v=1783107267"},{"product_id":"tailored-black-worsted-trousers","title":"Tailored Black Worsted Trousers","description":"\u003cp data-path-to-node=\"3\"\u003eCrafted from premium Super 120s worsted wool, these black tailored trousers offer an impeccable drape and exceptional crease resistance, ensuring a sharp appearance throughout the day. Designed with a timeless, sophisticated silhouette, they feature a flat front, subtle side-adjusters, and a precise straight-leg cut that commands authority. Perfect for critical boardroom meetings or elegant evening dinners, these trousers are a cornerstone of a refined wardrobe.\u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003eThe meticulous attention to detail is evident in the bespoke-inspired finishing, including hand-finished pockets, reinforced seams, and a curtained waistband for superior comfort and fit. Whether paired with a crisp white shirt or a fine-knit sweater, they deliver an unparalleled level of understated luxury and confidence for the discerning gentleman.\u003c\/p\u003e","brand":"zaavtron","offers":[{"title":"XL","offer_id":54209766850893,"sku":null,"price":220.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":54209766883661,"sku":null,"price":220.0,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":54209766916429,"sku":null,"price":220.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3094\/4589\/files\/11.png?v=1783107351"},{"product_id":"tailored-ash-grey-selvedge-denim-jeans","title":"Tailored Ash Grey Selvedge Denim Jeans","description":"\u003cp data-path-to-node=\"3\"\u003eCrafted from premium, heavy-weight selvedge denim in a sophisticated ash grey hue, these tailored jeans offer a modern take on an authentic staple. The denim itself possesses a rich, tátil texture with subtle character that will evolve beautifully with wear, creating a uniquely personal piece. Designed with a clean, straight-leg silhouette and traditional five-pocket styling, they provide a refined look suitable for versatile styling.\u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003eExceptional attention to detail is evident in the construction, featuring polished gunmetal hardware, tonal grey top-stitching, and a chain-stitched hem. A slightly higher rise and meticulous pattern cutting ensure all-day comfort and a silhouette that commands authority for the modern gentleman. Perfect for transitioning from smart-casual offices to evening engagements.\u003c\/p\u003e","brand":"zaavtron","offers":[{"title":"XXXL","offer_id":54209773764941,"sku":null,"price":210.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":54209773797709,"sku":null,"price":210.0,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":54209773830477,"sku":null,"price":210.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3094\/4589\/files\/14.png?v=1783107598"},{"product_id":"dark-indigo-selvedge-denim-jeans","title":"Dark Indigo Selvedge Denim Jeans","description":"\u003cp data-path-to-node=\"12\"\u003eMeticulously crafted from premium, heavy-weight indigo selvedge denim, these jeans offer a refined, structured silhouette for the sophisticated gentleman. The deep, rich hue provides a sharp alternative to traditional denim, evolving beautifully over time to develop unique character with every wear.\u003c\/p\u003e\n\u003cp data-path-to-node=\"13\"\u003eDesigned with traditional five-pocket styling, contrast tobacco stitching, and refined metal hardware, they deliver an unparalleled level of comfort while maintaining a sleek, commands authority. Perfect for anchoring smart-casual outfits, pairing effortlessly with a crisp white shirt or a fine knit sweater for a polished, off-duty aesthetic.\u003c\/p\u003e","brand":"zaavtron","offers":[{"title":"XL","offer_id":54209778876749,"sku":null,"price":185.0,"currency_code":"GBP","in_stock":true},{"title":"L","offer_id":54209778909517,"sku":null,"price":185.0,"currency_code":"GBP","in_stock":true},{"title":"M","offer_id":54209778942285,"sku":null,"price":185.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3094\/4589\/files\/15.png?v=1783107716"},{"product_id":"premium-black-leather-dress-belt-maison-valor","title":"Elegant Brown Leather Belt","description":"\u003cp data-path-to-node=\"3\"\u003eCrafted from premium, full-grain Italian leather, this burnished brown belt exudes understated elegance. Its smooth texture and refined finish make it an essential accessory for the discerning gentleman. 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The smooth yet detailed grain and deep black tone make it an essential finishing touch for a refined gentleman.\u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003eTailored with a streamlined profile and a meticulously crafted polished gunmetal buckle, it commands authority without overstating. Perfectly proportioned for formal trousers, it guarantees comfort and a sharp silhouette for professional settings and evening events.\u003c\/p\u003e","brand":"zaavtron","offers":[{"title":"Black","offer_id":54209784512845,"sku":null,"price":125.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3094\/4589\/files\/20.png?v=1783107905"},{"product_id":"premium-beige-suede-belt","title":"Premium Beige Suede Belt","description":"\u003cp data-path-to-node=\"3\"\u003eCrafted from luxurious, fine-grain beige suede, this elegant belt offers a sophisticated option for elevating both smart-casual and casual ensembles. 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This versatile belt commands authority when paired with tailored trousers or premium chinos, making it a sophisticated choice for the discerning gentleman.\u003c\/p\u003e","brand":"zaavtron","offers":[{"title":"Beige","offer_id":54209788477773,"sku":null,"price":185.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3094\/4589\/files\/22.png?v=1783108128"},{"product_id":"premium-navy-leather-belt-maison-valor","title":"Premium Navy Leather Belt","description":"\u003cp data-path-to-node=\"3\"\u003eHand-finished from the finest full-grain Italian leather, this elegant navy belt exudes sophisticated charm. The deep indigo hue provides a unique alternative to traditional tones, commanding authority and understated elegance. Its subtle, full-grain texture is meticulously preserved, offering immediate comfort and a bespoke feel.\u003c\/p\u003e\n\u003cp data-path-to-node=\"4\"\u003eDesigned with a sleek, modern profile and a tailored fit, this versatile accessory enhances both formal and smart-casual ensembles. The polished gunmetal buckle offers a sleek, minimalist aesthetic, balancing form and function flawlessly. Meticulous tonal stitching and hand-painted edges ensure exceptional durability and a flawless finish for the discerning modern gentleman.\u003c\/p\u003e","brand":"zaavtron","offers":[{"title":"Navy","offer_id":54209788969293,"sku":null,"price":145.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3094\/4589\/files\/23.png?v=1783108200"},{"product_id":"polished-stainless-steel-circle-hoop-earring","title":"Polished Stainless Steel Circle Hoop Earring","description":"\u003cp\u003eCrafted from premium grade stainless steel, this masculine circle hoop earring offers understated sophistication and lasting durability. The minimal, high-polish finish catches the light with clean reflections, providing a contemporary edge to daily wear. Its sleek circular profile and seamless click-closure design ensure a secure and comfortable fit.\u003cbr\u003eThis versatile piece is ideal for stacking or wearing alone for a subtle style statement. 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Its unique texture and precise construction make it an essential accessory for the discerning professional over 35, embodying understated luxury and distinctive style that commands authority.\u003c\/p\u003e","brand":"zaavtron","offers":[{"title":"Silver","offer_id":54209792377165,"sku":null,"price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3094\/4589\/files\/27.png?v=1783108346"},{"product_id":"sterling-silver-curb-chain-bracelet","title":"Sterling Silver Curb Chain Bracelet","description":"\u003cp data-path-to-node=\"5\"\u003eExquisitely crafted from premium sterling silver, this robust curb chain bracelet commands authority while maintaining a refined profile. The substantial weight and meticulous polishing ensure a luxurious feel against the wrist, making it a definitive statement piece for the discerning modern gentleman.\u003c\/p\u003e\n\u003cp data-path-to-node=\"6\"\u003eDesigned with a secure lobster clasp mechanism, this elegant accessory transitions seamlessly from professional settings to sophisticated evening engagements. Its timeless appeal anchors a tailored look, reflecting distinctive taste and understated luxury.\u003c\/p\u003e","brand":"zaavtron","offers":[{"title":"Silver","offer_id":54209797259597,"sku":null,"price":29.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/3094\/4589\/files\/29.png?v=1783108444"},{"product_id":"concentric-motif-stainless-steel-bracelet","title":"Concentric Motif Stainless Steel Bracelet","description":"\u003cp data-path-to-node=\"1\"\u003eMeticulously forged from high-grade, corrosion-resistant stainless steel, this substantial wrist chain is defined by its architectural circular links. Each interlocking segment features finely engraved concentric detailing, expertly finished with a refined contrast of brushed and polished surfaces. 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